So the British media are gleefully chanting Long-view’s name, telling us their album’s the best thing since U2’s ‘Joshua Tree’. Yeah, riiight…
I’ve only bothered to listen to a couple of their songs, but in my opinion they’re decidedly derivative. Take their song, ‘When you sleep’, for example. The name recalls a Corrs song, while the song itself begins like Crystal Method’s ‘Magic Carpet Ride’ and then morphs into Slick Shoes’ ‘Now’s the time’.
Nope, not at the Joshua Tree level.
Also, WTH are they thinking with the hyphenated name? Yes, yes, I saw the articles about copyright issues in the US (another band named Longview), but don’t they have a single marketing exec interested enough to tell them that’s a bad strategy? For one thing, it confuses the hell out of anyone searching for them on the Web. Google’s usually pretty smart, but even it doesn’t know what to do with their name, and returned stuff about Longview, Texas among other things. This is on the same scale as Kobe getting his hair cropped before his I-didn’t-rape-her press conference, which made him look like more of a criminal than anything he actually said.
Blech.



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